Backlinks Local Seo

Hi all,

I manage four websites all for local seo, but the problem I have is my latest two clients are both
located in Birmingham, UK’s 2nd largest city.

They are both service based clients and their websites both score well above average for speed
and all other on page ranking factors. I’ve got them both onto the bottom of page one for most of their
keywords.

I’ve created GMB, around 50 manual citations for each website but I’m struggling to get
them to the next level. I’ve seen gigs where I can purchase niche related backlinks and I’m not sure
if to take a gamble or not ?

It must be the lack of backlinks ?

Where and how can I get some niche related do-follow backlinks without purchasing them ?

Many Thanks in advance

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