Author: Helen Sparks

5 tips to improve web UX for maximum conversions

Posted on by Helen Sparks

Usability. Efficiency. Accessibility. All these terms converge to give life to UX design.  Good UX fully utilizes web elements and offers a clear and intuitive interface, hence encouraging the conversion rates.  Most of the time, UX revolves around enhancing the experience consumers have when interacting with your product. It’s about …

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Doing It for Micah: Teen Honors Slain 10-Yr-Old With 10 TDs

Posted on by Helen Sparks

A New Jersey teenager paid tribute to a 10-year-old boy killed while attending a high school football game by achieving an astounding sporting feat: scoring 10 touchdowns during a playoff game. Photo Credit: Mike Ford, Family photo This story uses functionality that may not work in our app. Click here …

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5 ways to build better ecommerce customer relationships

Posted on by Helen Sparks

Even though the ecommerce growth rate isn’t spiking like it was half a decade ago, it is still steadily growing year-over-year. Competition is fierce and everyone is scrambling to gain reach and increase revenue.  Still, those brands that can develop and maintain the best customer relationships are going to end …

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Padres Pitcher Arrested for Trespassing Through Doggie Door

Posted on by Helen Sparks

A doggie door plus a taser added up to a very bad night for a San Diego Padres starting pitcher in Arizona over the weekend.Right-hander Jacob Nix, 23, was arrested in the early morning hours on Sunday… Photo Credit: Maricopa County Sheriff’s Office This story uses functionality that may not …

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